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Xandr: bringing innovation to Latin America’s advertising scene

Formed following AT&T’s acquisition of AppNexus in 2018, Xandr, an advanced advertising company, has big plans to bring innovation into Latin America. While such a large region presents a good range of opportunities, it doesn’t come without its fair share of challenges. Latin Trade interviewed Patrick Casal, Xandr’s Senior Director for Latin America, to talk […]
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