How Many P’s in a PPP? Driving sustainable development through partnerships

By Justin Perrettson, Senior Advisor, Corporate Sustainability and Public Affairs, Novozymes   After recent international agreements on Climate Change, Sustainable Development and Financing for Development, “Public-Private-Partnerships” are now seen as a way to combine economic, environmental and social criteria that result in multiple and mutually reinforcing benefits for a number of stakeholders. However, a “PPP” is more than just “Public”, “Private” or a “Partnership”. It is a series of underlying behaviors: Patience – as a virtue and a value: If “Rome wasn’t built in a day”, and a “Week is a long time in politics”, in an era of intense pressure to deliver results fast, seamless real time reporting of current events and seemingly even faster analysis, the time required […]

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The global tourism industry is set to reach, and possibly surpass, pre-pandemic levels by the end of 2024, according to the World Economic Forum (WEF). Five years post-COVID-19, the sector is experiencing a robust resurgence driven by a surge in international travel, improved air connectivity, and strong rebounds in key regions. However, global dynamics must be managed carefully to ensure stable and continuous growth. In 2023, international tourism reached 88% of its 2019 levels, a significant recovery favored by the reopening of Asian markets, as highlighted by the United Nations World Tourism Organization (UNWTO). The Middle East led the way, surpassing pre-pandemic levels by around 20%, with Europe, the Americas, and Africa following close behind at approximately 90% of their […]