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Measure attitudes, not compliance: Key management ideas for leaders

Latin Trade | 
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Measure attitudes rather than compliance, and give agency to those who think differently. These are key management ideas of Welsh consultant Dave Snowden. Snowden is the founder and chief scientific officer of Cognitive Edge, a Singapore-based firm specializing in complexity and sensemaking. Snowden and Cognitive Edge developed a technique to measure attitudes. “Early detection of […]
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