Making global progress in responsible investments

By Gema Sacristán, Chief Investment Officer, IDB Invest   Responsible finance flourished when they were most necessary: shortly after the financial crisis of 2008. Its momentum has come from increasingly more conscious investors.   When in January 2004 Kofi Annan wrote to fifty CEOs of the world’s largest financial institutions, he could not imagine the global impact of his call. The then UN Secretary- General invited them to join the World Bank’s initiative to introduce responsible financial management and incorporate ESG (environmental, social and governance) factors in capital markets. Nor could Annan imagine that the acronym ESG would be on everyone’s lips just a few years later, along with another, SDG, which corresponds to the Sustainable Development Goals. These 17 […]

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Olympic Games’ Memorability:  Brand Strategy and the Challenges of Modern Engagement

The Olympics have long been more than a global athletic competition; they are a cultural institution that transcends national boundaries and generations. As the world evolves, so does the branding and media landscape surrounding the Games. This year’s Olympics not only highlighted the importance of long-term brand investments but also demonstrated how athletes and digital platforms can create an unprecedented level of engagement with global audiences. However, as the Games adapt to new trends, they also confront challenges that demand careful consideration from both brands and organizers. The Power of Long-Term Brand Investment Long-term commitment has proven to be the most effective strategy for brands associated with the Olympics. Many companies have invested heavily in this global event, focusing on […]

Nature’s Currency: How Biodiversity Credits are Reshaping Conservation

By Victoria Galeano* Imagine sipping your morning coffee in a...