This list highlights 10 innovative initiatives among the multilatinas. It includes financial, environmental and technological innovations in companies from Argentina, Brazil, Chile, Colombia and Mexico that stand out in the region. The initiatives selected improve companies’ processes, productivity and efficiency, but most of them also have significant social and environmental advantages. Big Data Strategy Citibanamex (Mexico) Citibanamex, the second largest bank in Mexico, developed a new Big Data strategy to gain a better understanding of customer’ behavior and preferences, create more-accurate insights and to stop losing valuable information. Existing tools and data processes for analysis provided only a narrow scope of information due to insufficient storage space, software incapable of enhanced analytics and unstandardized data. This led American financial magazine […]
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