The CFO: a new showperson?

“How cool is this week?” No, it´s not a loud beginning for a company-wide sales meeting. It’s the way in which Brett Biggs, CFO of Walmart, began his presentation at the annual shareholders meeting in Bentonville, Arkansas, a few days ago. His was not a dry, financials-driven PowerPoint presentation, but a show with a script that was something between a pep talk and a report to the board, leaning much more to the former than to the latter. He then told a personal story, to a stadium filled with 14,000 employees and shareholders. Less than a year ago, Biggs said, management gave investors details of a new financial framework based on three key elements which define how Walmart measures success: […]

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