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Is Colombia the Next Hot Emerging Market for E-Commerce?

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By Charles Whiteman SVP Client Services, MotionPoint A recent story in El Tiempo, Colombia’s largest newspaper, announced that 30 major international brands are eyeing the country as a hot market to launch new retail efforts. Several high-profile Spanish fashion brands were on the list, as were icons such as Abercrombie and H&M. Fashion is one of several major growth markets in Colombia. The country has already seen a 6.2% increase in catalog and online fashion sales over 2014’s sales, the El Tiempo story reported. Recently, Colombia has seen store launches for Gap, Victoria’s Secret, Dolce & Gabbana, Burberry, Zara, Mango, […]
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