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Establishing and maintaining a culture of quality affects Latin America’s bottom line and competitiveness says a study by ASQ and Forbes. While challenges exist, improvement is forthcoming.   By Edwin Garro The role of the customer is a critical factor in creating and sustaining a successful culture of quality, according to new research by ASQ and Forbes Insights, but only 24 percent of respondents say their organization is highly effective in identifying customer needs. And while 90 percent of respondents say customer needs are the main drivers of their quality programs, only 34 percent say customer needs dictate their organizations’ […]
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