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Five past BRAVO Award winners analyze the concept of innovation for Latin Trade and examine the best way to embrace it within organizations. By Élida Bustos Few concepts are as central to a company’s success as innovation. Often associated with technological or industrial changes, innovation goes beyond that and can be found in all facets of corporate management. It’s possible to embed innovation in the business model, administrative processes, in the focus on new markets, product design, personnel training, in conflictive relationships with the public, and much more. No one opposes it in theory, although in practice, sparking enthusiasm for […]
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