DURHAM, N.C. The U.S. trails the world in terms of prioritizing Corporate Social Responsibility (CSR) and sustainability among corporate objectives. Nearly one-half of U.S. CFOs rate CSR and sustainability as moderately important or very important items in their business strategies. This trails the importance of these objectives in Europe (63 percent rate CSR and sustainability as moderately important or very important), Asia (67 percent), Latin America (76 percent) and Africa (83 percent).
These are some of the results from the latest Duke University/CFO Magazine Global Business Outlook which concluded May 31. The Global Business Outlook survey has been conducted for 69 consecutive quarters and spans all five inhabited continents, making it the world’s longest running and most comprehensive research on senior finance executives. Presented results are for U.S. firms unless otherwise noted.