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Colombia: Call Centers Boom

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Colombia's call center business has grown significantly and is expected to expand revenues fourfold by 2012.

BY JOHN OTIS

BOGOTA, Colombia – The Unisono call center is located in the Colombian capital of Bogota. But you wouldn’t know it walking past the rows of youthful operators equipped with headsets and computer monitors.

Chilean flags fly in one wing of the sprawling office while the red-white-and-green national colors of Mexico dominate another section. The decorations set the mood and help Unisono employees get in synch with their customers and clients from around Latin America.

It’s a nice touch, one that’s helped the Spanish company Unisono make its mark here in Colombia. The company plans to upgrade its Bogota call center and double the number of employees from 320 to 640 by the end of the year, according to Ana Isabel Iglesias, an Unisono development consultant.

Like Unisono, call centers in Colombia are undergoing a rapid transition. The first ...



Keywords: Colombian Association of Contact Centers, Contact Center Americas, Proexport Colombia, Unisono

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