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Beyssac, Hood, Buhay

Key appointments and promotions in Latin American business and technology.


Beyssac Heads Hewitt Latin America
Thierry de Beyssac
has been appointed as the leader of Hewitt’s Latin American Consulting business. Previously, de Beyssac led sales, marketing and branding efforts for Hewitt’s European region. He holds a master’s degree from ILERI and a bachelor’s degree from the University Paris II.

Hood Heads Mayer Brown in Brazil
Stephen Hood
has been appointed to run the new São Paulo office of law firm Mayer Brown. He has also joined the firm as a partner. Previously Hood headed up the São Paulo office of law firm Clifford Chance. He was the senior partner of that firm’s New York office before moving to Brazil in 1998.

Buhay VP of Americas Sales for General Imaging
Rene Buhay
has been named senior vice president of sales and marketing for the Americas for US-based General Imaging, the worldwide exclusive licensee for GE-branded digital cameras. He previously served as the company’s as vice president of sales for North America.  Before joining General Imaging, Buhay served as president of Newport Technology, as VP of global sales for ArcSoft, director of sales for Samsung Telecommunications America-Broadband Network Terminal Division; and national sales manager for Ricoh’s Consumer Products Group. He  holds a BA in Economics from Ateneo de Davao University in the Philippines and an executive MBA from Pepperdine University’s Graziadio School of Business.

Cojulun Joins Interop
Eddy Cojulún
Vela has been named regional sales director for Latin America and the Caribbean for Interop Technologies. Cojulún has nearly 13 years of experience in working with wireless operators and implementing CDMA and GSM solutions in the area. He is based in Guatemala City, Guatemala. Most recently, Cojulún was marketing director for broadband strategy for Nortel Networks in Peru and Ecuador. He has also worked at companies like Telefónica Móviles de España, IDS de Centroamérica and SISTECO. He studied at Francisco Marroquín University in Guatemala and received a bachelor’s degree in Computer Science from AMU-Gruppen in Uddevalla, Sweden.

Davila Joins Pluris Board
Eduardo Davila
, president of Argentina-based energy consultancy Energicon, has been named key advisor to the board of Pluris Energy Group where he will provide expertise in Argentina and other regions of South America. Davila is a former official at Argentina’s Ministry of Economy and Publics Works. He holds a degree as an Electronics Engineer from the Universidad Católica de Córdoba as well as a degree in Oil Engineering, Specialized in Geophysics from the Universidad de Buenos Aires.

Alonzo Joins Kraft
Anne L Alonzo has joined Kraft in the new position of vice president for global public policy. Previously she worked as senior vice president at the National Foreign Trade Council (NFTC) in Washington, DC, where she was involved in the congressional passage of CAFTA and was part of the private sector leadership team promoting passage of the pending U.S. trade agreements with Panama, Peru and Colombia.  Prior to the NFTC, Anne held several senior positions in international relations and foreign affairs.  She was Deputy Assistant Secretary, International Trade Administration, U.S. Department of Commerce and prior to that Environmental Attaché to the U.S. Embassy in Mexico City.  She was also a key player in the NAFTA negotiations.  Alonzo earned her MBA and JD from the University of Chicago and the Illinois Institute of Technology, Kent College of Law, respectively.

Bennett New VP at NFTC
Catherine Bennett
has been named new senior vice president of the National Foreign Trade Council (NFTC) in Washington, DC, effective October 1, 2007. Previously she was a Partner in the Legislative Practice Group at Venable LLP in Washington, D.C. She has also worked as vice president of government relations for Pfizer Inc., with direct responsibility for trade-related legislative issues, and served on the National Security Council at the White House and as an aide to Representative Peter H.B. Frelinghuysen. She succeeds Anne Alonzo, who has joined Kraft.

Reilha Joins Krispy Kreme
Arnaud Reilhac
has been named general manager for Krispy Kreme México. His career includes heading up operations and store development for Häagen-Dazs in Latin America and franchise manager for Beer Factory / Santa Fe Café. He studied at Tulane University in New Orleans.

Moschini Opens PR Agency for Latin America
Silvina Moschini
has opened a New York office to serve Latin America clients. Before creating the Intuic PR agency, she worked on Latin America PR for Visa International and Compaq. She also worked at Patagon.com, the internet branch of the Santander Central Hispano Group. A native of Buenos Aires, Argentina, Moschini earned her Bachelor’s degree in Public Relations from UADE in Buenos Aires.  She also holds a Marketing degree from New York University and a Master’s degree in Public Relations from the University of Houston in Texas


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